cauliflower30–45-minute demo.
Free. We respond within one working day.
Request a demoAI software for market research
From raw data to insights, faster.
More time for interpretation and advice.
Used by
Analyze study data, explore results in the dashboard and ask the Insights Agent new questions. Share your insights with clients and colleagues in the dashboard or as an editable PowerPoint presentation.
Your data. Analytical control. Results you can use.
Compare. Understand. Ask more.
Explore your results by brand, country, segment and topic.
Time to the first dashboard
Previously≈ 1 working day
With Cauliflower5 minutes
KB&B's reported experience for the first dashboard. See the customer case
Two perspectives. One platform.
For the people who deliver insights.
Market research agenciesAdapt analyses yourself.
Deliver answers faster.
Adapt analyses yourself.
Advise clients faster.
Set up segments, top-box values and comparisons directly in the dashboard. Present results in your client’s layout and share them as a dashboard.
- Reporting
- Tracking
- Open-ended responses
Deliver answers faster.
Stay methodologically sound.
Analyze existing studies for new marketing questions, compare target groups and share results with a traceable data basis.
- Ad hoc studies
- Internal presentations
- Multinational tracking
Collect better answers
Better open-ended answers, while the survey is still running.
The Surveybot follows up automatically when an open-ended answer is too brief. It connects to your survey tool via API and works in 24 languages. You then analyse answers and follow-ups in Cauliflower.
Discover the SurveybotOne connected workflow
From raw data
to your next decision.
- 01
Understand your data
Cauliflower recognizes related questions and the structure of your study. In the guided setup, review the grouping and configure weighting and waves as needed. Countries are set afterwards in the dashboard.
- 02
Explore results
Apply filters, compare groups and choose the right display.
- 03
Share your findings
Export charts, tables and text into your PowerPoint template. The content remains editable in your presentation.
Built for research data
Your study's structure is part of the analysis.
Cauliflower recognizes patterns in variable names and understands the meaning of survey content. This makes related questions and brands usable for your analysis.
- Check the sample, filters and weighting
- Check comparisons and sample sizes directly in the chart
Check the data baseCauliflower
Results in practice
Different studies. Concrete results.
“With Cauliflower, we structure large volumes of public customer data and gain a clearer understanding of the customer perspective across our locations.”
Christoph OlschowskyHead of Department Research, Data Insights & AnalyticsMulti-country brand tracking
“Multi-country brand tracking with actionable results instead of data archaeology. Cauliflower AI helps us tame the data monster.”
Right for your team
Get started with Duo or above.
All five plans for agencies and in-house teams.
Duo
€79per month
For one or two people who analyse studies themselves. up to 2 editors Team €239per month
For teams who share results in their own branding. up to 5 editors Business €599per month
For larger teams with more data and more agent use. up to 10 editors Agency from €1,990per month
For agencies with many editors and several clients. unlimited editors Company Enterprise from €3,990per month
For companies with individual requirements for access, deployment and support. unlimited editors All prices are per month, excluding VAT, with annual billing. Both audiences can start with Duo.
Compare plans and featuresDeployment & control
Answers for your IT team.
- EU hosting & DPA
- No training on customer data
- Logins & sharing links
- Roles & access permissions
- On-premise by arrangement
Frequently asked questions
What you want to know before taking the first step.
All features & methods →What data can I use?
Cauliflower reads SPSS, Excel and CSV files. The software recognises patterns in variable names and understands survey content semantically. It uses this to identify and structure question groups and question types. You review the proposed structure in the guided setup and can define filters, waves and weighting. For text questions, you can restrict the question base using existing routing or split-sample variables. We can help agree the appropriate base for other questions where needed.
What can the Insights Agent do?
It answers natural-language questions using your dashboard data. With a defined set of analysis tools, it can filter subsamples using combined characteristics, calculate available group and wave comparisons, run suitable significance analyses and create top-two-box measures. Available operations depend on the data and comparison. Its answers and interpretations are grounded in these results. New visualisations initially appear as temporary views. Active personal viewer and editor accounts use their company's agent budget; permanent dashboard changes require an editor seat.
Does the PowerPoint output remain editable?
Yes. Supported charts, tables and text remain editable in PowerPoint after export. Cauliflower supports almost all visualisations and also carries over defined colours for brands and other entities. Your own templates can be assigned as the company default, project default or to an individual dashboard. You can continue editing the presentation straight away and adapt it to your story.
What happens when a new tracking wave arrives?
With an editor seat, you can add a new tracking wave on your computer. You can upload separate datasets for each wave or a combined dataset containing all waves. After data matching, the quantitative dashboard results are updated. For new open-ended responses, unaided mentions and classification questions, you first see the required credits; analysis starts after your confirmation. Any offered retrospective coding of earlier waves is optional and shown separately. Export the PowerPoint file again to use the new data.
Does every reader need a paid licence?
Viewers are free. They can read and explore dashboards through a personal login or a sharing link. The agent requires an active personal account and available budget from the company pool; a sharing link alone is not sufficient. Permanent dashboard changes require an editor seat.
How can I get to know Cauliflower?
Start with a free 30–45-minute demo. A demo using your own data and a supported 14-day evaluation are also available. After you request access, we send you your account access.
The next step
See what you can do with your data.
Get to know Cauliflower in a free demo. If you wish, bring your own data or test the software with our support in your day-to-day workflow.
30–45-minute demo. Free. We respond within one working day.